By: Amie and Corinne

“Ding!” “Bing!” “Hello!” Have you ever felt ruled by your phone? Unlock your phone to make a quick call only to be bombarded with 7 notifications at the top of your screen? Try typing a quick response only to be blinded by 10 email notifications simultaneously. Nothing like telling your client “I’ll eat you“ when you mean “I’ll meet you”. Smartphones are a curse and a blessing – they provide us insurmountable value, while also consuming more of us than is always necessary.

SOCIAL MEDIA

I find myself frustrated with how often I’m mindlessly scrolling through my social media pages. Given a couple of spare minutes, I open my phone and immediately get notified. I feel the NEED to check those apps. I feel like I’m missing out. I feel pressure to respond.

This is not a unique occurrence – we are all feeling an urgency to reply, stay informed, and at times we are addicted to checking those status updates. It’s not just the exhaustion from being a new mom, I want to become less dependent on my phone so I can make more time for other things I want to do in life. I want to be more present.

It’s tough to disconnect from what others are doing or saying on social media, but we can learn to better manage those apps. Here are a few helpful tips that will make it easier:

  1. I blocked notifications from certain apps.
  2. I took the apps I spend too much time on, off of my homescreen. Now, when I consciously decide I want or need to check something, I have to go find it in my apps page. It’s that extra step that helps me control where I spend my phone time.

Looking to control your notifications on your phone? Here’s how:

On an Andoid and iPhone:

Step 1: Settings

Step 2: Notifications

Step 3: Select App

Step 4: Select ‘Block All’ ‘Show Silently’ or ‘Override Do Not Disturb’

*If you do not want to receive notifications at all, select ‘Block All’.*

SMS (TEXT MESSAGING)

Full disclosure: I love text messaging. It has been a revolution in communication and most of us would rather give up pizza than our iPhones. But we’ve read all the research and we know technology isn’t necessarily making us happier. True bliss in life isn’t found looking at a screen – it’s found when we personally involve ourselves in the world around us.

When my work switch is flipped on, I respond to people in a very timely fashion. Due to the nature of my work, I’m always on the computer.  I can get email, game updates, texts from my husband, and Google Voice messages on any of the multiple devices around me. I am accessible when at home throughout the day; responding is practically effortless. SMS has made us so capable to communicate responses that we are losing awareness of how we should communicate certain messages – especially those we are uncomfortable relaying face to face. Communication errors often occur because a quick response is not always the best response. I feel like we need to be more mindful and be more accepting of the wait. We need to give others the time to pause, think, and respond appropriately.

Another behavior I observe is in how people use texting to get what they want immediately without consideration for the person on the other end. Take for example how some kids use texting as a means to apply pressure on their busy parents. Technology creates a virtual connection that used appropriately, is a lifesaver to the busy parent. If your child wants to ride home from school with their friend rather than taking the bus, wouldn’t you appreciate a text notifying you they are doing so? However, if you are out with a friend and your child sends you multiple message about a pair of shoes they want you to buy, do you really need to respond immediately? Even the most attentive parent feel a little guilty when they leave behind those they are responsible for. So the question is not if you should respond, but when? Knowing everything we love and hate about smartphones, are we conditioning ourselves to need constant connection? Or are we just over-notified?

EMAIL

You open one of your inboxes, and if you’re like most American’s you have at least two, to see dozens of emails. Email stacked upon email. Daunting, overwhelming… you’re not alone. It becomes hard to find the important emails, you forget what you’ve responded to, you miss a deadline. Again, this is another situation where your technology is controlling you! It doesn’t have to be that way, you can organize your inbox and efficiently use your email time.

Tip 1: Unspam yourself! Unsubscribe from all spam. That’s right, go to the bottom of each email and hit ‘Unsubscribe’. This takes a bit of time upfront, but you will be ridding your inbox of 80% clutter!

Tip 2: Turn off social media email notifications. You don’t need to be notified of social media updates on your phone and your email (or either). Go to that specific platform and turn off notifications.

Tip 3: Pick a couple of news sources to send you ‘Once Daily’ news updates. You don’t need every news site to send you updates, pick a couple. I suggest subscribing to one national, one international, and one local news source to keep you apprised.

Tip 4: Create folders or labels for your emails. After you’ve read an email and completed whatever follow-up is necessary, file it away in a corresponding folder or apply a label. I use labels in my Gmail according to task or subject matter. For example, I use the labels “Read Later” or “Need Follow-up” if I can’t do either task immediately. If possible, do not save all your emails in your inbox. Use your inbox like you would your mailbox out front of your home. You don’t leave all of your mail sitting there do you? Nor should you in your inbox.

We encourage you to update your email design to be more responsive and watch your email marketing efforts be more effective! Here are a few of our tried and true tips!
  • Focus on a single product or one CTA (call-to-action) in an email. That will make your email easier to digest on  a mobile phone screen.
  • Keep your message clear and concise – don’t overwhelm your reader – and ensure they take away the key message you’re trying to communicate.
  • Make the offer front and center along with the CTA (call-to-action).
  • Did you know that if you limit your images and offerings in an email, it will in turn be more responsive? Use a rotating .gif instead of multiple images if you need to showcase different versions of a product.

 

As a thank you for answering our brief 3 question survey, we are offering a free email marketing consultation! Take our survey, here! 

*All survey results are research for our own private use and we will share collective results in our next newsletter.*

 

How does this email communicate correctly to its readers?

Correct:
The CTA is front and center.
Incorrect:
There are multiple images and it distracts the reader from the main message. This also slows down its response time. 
How does this email communicate correctly to its readers?
Correct:
One image, front and center.
Correct:
Rotating .gif images

Working with Teahouse Creatives has been an incredible joint creative process. 

Consider the analogy that it’s time to build your dream house: You have your dreams, your lists, your ideas from magazines and Pinterest. Now you meet with the contractor and you learn about the realities of your visions, budget and timeline. You learn what’s possible, what’s in the time and money budgets and what’s negotiable to make the dream house a reality . 

I came to Teahouse Creatives with a fairly functional site but had reached the limits of my abilities to get the site where I wanted it to be. I had a long list of things to do; what was working, what wasn’t and what was a “must do” vs. a nice to do. I thought this would be an easy fix, quick and inexpensive.

After understanding the process more in our initial conversations, I expanded my budget to get what I needed—balanced with the Goldilocks touch: the “just right” mix of innovation and improvement for now but knowing there would be room for growth. Every project has compromises. I decided that it’s best to get it more right the first time vs. doing lots of little changes after the process was over. Like the house analogy, it was best to do things while the contractor was on site vs. after the truck left. 

Amie took my amorphous ideas and guided and encouraged me to hone concepts and visions, and to own them. She helped me refine the vision for myself and for customers and, along with the conceptual and design ideas she had, we worked from there. This was lots of work as I have a visionary personality and ideas are easier than specifics!

As with most dynamic projects, the process is longer than I expected; I have learned that there is so much more to creating a site than I realized—and more people involved. How fun to have Amie, Corinne and Jack all looking in and providing their particular skills and their objective views of the ideas.

They really understand my vision and have read my content for understanding; they shaped it as objective readers to see how it communicates with my audience. I appreciate how they shaped my prose with pull quotes—it looks and sounds so much more approachable and strong.

For someone considering a new site or a redesign, there are realities to understand: 

* it’s not a linear process

* it’s lots of work even though they are doing the heavy lifting

* you’ll learn (lots!) along the way

* learning can lead to new ideas and changes

It’s an iterative process with lots of back and forth because there are layers of understanding as you get into the project. You start to see possibilities and options but those can cost time and money. Teahouse Creatives are straightforward with what is in the scope of the project and what is additional and, if that addition is a “must do” or a “nice to do.” 

I am working more than expected during this redesign! Once Teahouse Creatives has elements in place, I do my assigned “homework” whether that is edits on text blocks or entering titles, metadata, etc  in the backend. We have some options on my site that are more “plug and play” but they still require learning and practice. It’s been a steep learning curve for me even though I was not new to the WordPress site. Teahouse Creatives has provided the training and resources so I know how to do these tasks—or, at least feel more comfortable doing them! Afterall, I will need to know how to do things tasks on my own when our active collaboration is complete; I even have a couple of videos for reference—very helpful options to have.

Amie and her Teahouse Creatives team have been a mentors, guides and cheerleaders all along the way—not only keeping me on track but giving lots of pats on the back for good efforts. Amie and I had the chance to meet in person and it was fun to hear more about her passion for her job and other interesting options for my project (in the future!). It was fun to make a more personal connection when my project is so personal to me. 

For my redesign, we’ve enabled my dreams by creating a site that is set now for success and has built-in room to grow. It will be scary and exciting to have the site. Teahouse Creatives have given me great training to tend the site and have said they’re always available; both are welcome safety nets. Not only do I have a web site, but I have a good education about site design and maintenance processes.

Mia Kali Thea and Teahouse Creatives—a true partnership!

Melinda Graper, Founder/Director

Hello! Bonjour! Salut! Al-salāmu ʿalaykum! In this digital world, we really find out how small our world is when our voice is heard across time zones and across oceans. Within social networks, we now can reach out to other like-minded individuals and share our stories that all have common threads.

This is how Maia and Amie met – through a simple post about the struggles of maintaining balance living a nomadic lifestyle. Both women have unique stories about where they come from but, the lives of these two digital nomads are both reliant on maintaining a steady work schedule and maintaining their digital network. Digital nomads are designers, photographers, developers, programmers, and writers who have chosen a life less ordinary and the difficult task of juggling their lives offline and an office that never really closes. Through their journeys, Maia and Amie have learned how to create consistency as well as balance in their lives and want to share a few personal tips with our fellow nomads and anyone who may need a little love.


Amie-winter-Newport-profile-picAmie
: I’ve been running my own business for almost 9 years. I’m a graphic designer by training, but over the years my role has evolved into branding companies and helping them expand their digital marketing efforts. Over the course of 7 years, my husband and I have moved 7 times east coast to west coast, up and down coasts and then back. I’ve grudgingly worked through some of the transitions ramping my business up and down. This can definitely be taxing on the mind and body. After reminding myself why exactly I gave up that 9-6 job, I have found the following tips crucial for me. Success results from being attentive to my health and well-being as well as client’s needs. When I first started out, I felt like I had my business switch always flipped on and over time, that is not sustainable. 

 

Maia-headshot-digital-nomadMaia: I’ve been working as a remote freelance web developer since 2015 and since then, my husband and I have been traveling around the world. We both work in the same industry and help each other out whenever we can which is really great. I really like what I do which makes me forget I’m working a lot of the time. Obviously, I can get swamped with work sometimes or have challenging clients which can make it difficult at times. I also try to remind myself to take care of myself and take multiple breaks throughout the day.

 

Are you a morning or evening person?

Amie – Morning is when I am most focused for production work. That said, sometimes my wheels don’t stop turning or I have a deadline and I want to work at night.

Maia – I’m definitely an evening person, I never schedule calls with my clients in the morning, it is usually my ‘me’ time when I take the time to read the news, catch up on my TV shows, and just relax. I usually start around lunch time and work until late at night.

 

What is one habit or routine that keeps you interested in your work?

Amie – Allowing “free” days away from the computer is really essential. I make time to read and mix in a few hours a week for either a lecture, meet up, or other interaction to help expand my mind and thoughts. The more I learn, the more I see where I can help people and in turn, this feeds my creativity.

Maia – I constantly browse beautifully done sites to get inspiration for new designs. I also go to a lot of networking events and get to meet a ton of great women developers. Lastly, since I travel a lot, I tend to do half days of work and half days of discovery. My husband and I go visit museums, walk around the city, and go to events and then return “home” to get our work done for the remainder of the day. This has led to a better work-life balance and I come back to my projects with a refreshed mind.

 

What is one thing you do before you sit down to work that helps get you get started in your day?

Amie: I get up and get ready each morning like I am going to walk out the door even though I work from home. This way when I need to run out quickly, I can run out quickly and not be stressed. Sounds so simple, but I think it’s really helped me be able to embrace the discipline needed for freelancing success.

Maia: I have to have a cup of tea or sparkling water and read the news before I start to do anything. Once I am done with that, my goal is to get to inbox zero by the end of the day.

I also started avoiding working from bed (which I used to do a lot). This way, my mind switches to work mode when I get to my desk.

 

What is the one type of task you most dread working for yourself?

Amie: Having to deal with tech support issues for myself.

Maia: Financial tasks (taxes, healthcare, etc) overwhelm me sometimes.

 

Do you have a tip that helps you motivate and relieve the stress of the task?

Amie: First, I will mention that I have learned to pick service providers based on how good their tech support is and sometimes this means I have to pay for it. I’ve been learning breathing exercises to help keep my cool under pressure. I make myself a cup of hot tea, put on my headphones, and call or message tech support if I can’t figure out the issue within 10-20 minutes.

Maia: I put on some calm music, get a cup of tea, and list all of tasks I have on a piece a paper. As soon as I’m done writing the list, it does not seem as daunting anymore.

 

Do you prefer to read print or the internet?

Amie: I prefer to read print. I like the tactile experience of holding a book or magazine and focusing my eyes on something other than a screen.

Maia: I usually read print, but since I started traveling a lot, I read mostly on my kindle but I kept my old model which has not backlight and is not bad for my eyes at night.

 

What is the most helpful tip you’ve discovered that makes you more efficient?

Amie: Beyond making a daily task list, I changed the way I do one of my most time-consuming admin task. Instead of putting off my billing till a specific date and I bill as soon as I wrap a project up. I found that on the days I scheduled myself to do billing, something like dealing with tech support another admin task always pulled me off. This caused me a lot of anxiety.

Maia: First, taking frequent breaks from my screen. Second, I have stopped checking my emails after a certain time in the evening, which can really mess up my sleep.

Finally, I bought a couple of notebooks to keep track of my clients on paper at the end of each day. I feel like it takes away my stress of the day when I cross the things out that I was supposed to do that day.

 

Name the three most imp. items you take with you when you work on the road?

Amie: My notebook, iPhone, and chargers.

Maia: My laptop, my chargers, and my phone.

 

Do you have a creative outlet away from the computer? How often do you tap into it?

Amie:  Yes, photography and cooking. At least every other day I make time to cook in the evenings. The additional benefit is that I eat healthier when I have home cooked meals.

Maia: Photography and reading. I travel a ton so I started a travel blog (http://dev-travelers.tumblr.com/) where I feature pictures and stories about the places that we’ve visited. I try to update my blog weekly which pushes me to get out of the house and actually do something that does not involve work.

 

Music is so incredibly good for our soul and focus. What music app do you tune into and why?

Amie: Spotify because I can choose a music genre based on my mood.

Maia: Spotify! I love their playlists, I also love the fact that I can make my own playlists or follow someone else’s’.

 

Any other personal tips that you would like to share, Amie?

  • I set parameters for my work hours now and take a break on the weekends to spend with my family.
  • I can’t emphasize enough how making exercise a priority has helped. It’s not only good for our bodies; it also helps with mental clarity and combats stress. My dog makes sure I at least take one walk a day. 🐶 If you have a hard time getting into it, commit yourself to a feel good class like meditation, yoga, or conditioning like gyrotonics at least once a week and enjoy the release!
  • This one is really hard to do, but because I am a morning person, I really do try and tune out from email at least one hour before bed to help the wheels in my head stop spinning. (There are published studies that give tips on how to disconnect to decrease anxiety.)
  • Pay attention to your posture and the ergonomics of your workstation. Adjusting chair height, the height of the arms of my chair for typing and using my mouse, using a stool to prop up my feet, and working off larger monitors (not laptops) has made a huge difference in how I feel throughout the day. If I do go to a coffee shop or somewhere else to work, I make a point to not sit on a stool for very long.

 

And you, Maia?

  • Working out is a new thing for me, I signed up for ClassPass which lets me work out in each city I am going to without any attachments or contracts. I try to do one of their classes at least 4 times a month.
  • I also started pampering myself a bit more, going to get a manicure or doing a face mask while watching a tv show which lets me recharge my batteries.
  • Reading every night also helps take the anxiety of work out of my head before I go to sleep.
  • Finally, having a desk is something that definitely helps with productivity and comfort. I could work on a couch or a bed, but a desk makes me focus on my tasks.

Tending to yourself is not only good for your health and well-being over the long-term, but it will actually increase your daily productivity. If your mind is calm, you will be more focused on the task at hand. You will also feel less stressed under those deadlines that pop up and have more energy to put towards that networking event. No matter where in the world you may be located, we hope some of this advice we share with you helps you figure out how to develop a better work-life balance and increase your overall happiness!

P.S. – If you have a tip you’ve discovered and wouldn’t mind sharing in the comments below, we would love to hear it! (Even if it’s to share the discovery of a favorite cafe that you love to work in or the most inspirational place you’ve traveled to. After all, our experiences in travel and living in various places are what connect us all!

You can learn more about Maia Hariton’s work at: http://maiahariton.com.

As some of you may be taking a vacation soon to escape the heat or planning you winter escape, we thought we’d help you with a vacation reply that you’ll need to create. Feel free to download and use as you wish!

Cheers!

 

at-a-board-meeting

 

the-highway-is-calling

 

sucker-in-need-of-a-vacation

 

catching-up-on-life

 

to-do-list

Customers only remember 10% of what you’re impressing upon them. That tells us something, doesn’t it? Our attention spans pave the way for memory and we are bored.

Habituatization kills our memory, yet we like to see and hear what we’re used to. Although we are creatures of habit, our memories do not thrive within that comfort zone.

pig_on_a_cloudAs I was sitting on an airplane recently, an announcement for a “very special offer” from the airline’s partner was pitched over the loudspeaker. Then, a well-trained hostess came down the aisles answering questions – with handouts to boot! I have sat in similar airplane seats and have heard the same safety brief about how to fasten my seatbelt dozens of times, but you better believe this novel sales technique caught my attention. While I was not thrilled, I paid attention.

Grasp your customers’ comfort zone and challenge it! Surprise them. Identify what factors need to stay the same and switch up the rest.

Next time you’re planning your message, remember that leaving an impression takes more than just teaching people how to fasten their seatbelts.